There is a really interesting group in Vancouver that has been formed through the “Meet-up” networking site. The “Net Tuesday” group purpose is to support non-profits with technology information and to share information. Part of doing “Tech Help” is keeping up with the nuts and bolts of Google Tools, so I decided to see what I could learn.

This particular meeting was the first one I attended and it was worth it to be able to go through security in the new CBC building. The plexiglas security gates will star in my next lo-budget sci-fi film for sure. Only moving pictures will reveal the wonder of it all.

The topics this evening were:  Google AdWords with Omar Al-Hajjar, Search Marketing Director for Magnet, a division of  Cossette West and Google Website Optimizer with John Hossack of VKI Studios.

As I have been posting AdWords on my site and considering advertising myself, the Google Ads presentation was timely. The Website Optimizer was a tool that I had looked at, but decided that I do not have enough traffic to use. Both presenters were very informative and it seemed like a great collection of people attending. Continue reading →